"Local" Lays and local fish

Ethicurean calls foul on junk food companies advertising their products as "local food" just in those media markets that happen to be near where they mass produce the junk food...and ship it all over the country.

Fair enough. But Tom L points out that the Times story buries the real lede: big farms moving from growing commodities for junk food and livestock feed and toward diversified crops that feed their human (regional, not hyperlocal) neighbors. Which is...not greenwashing at all, but exactly the main things that's needed to scale sustainable agriculture beyond its current niche. Good on them.

Meanwhile, while I don't eat fish--even before I quit eating meat, it was never a favorite of mine--if I did I'd be real excited about this development: CSFs. (Via Liz.)